WILLIAM NAÏM

Barely 20 years old, William Naïm joined the family business in Marseille to learn the craft of artisan jewellery-making. This passionate young man, a Métiers d'Art graduate in jewelry, won the PACA region's best apprentice competition and launched his brand in 2015 MY JEWELER IS W. In his Marseille workshop, he fashions timeless, unisex and customizable collections, playing only with noble materials, 925 silver and 18-carat gold.

"OpenMyMed Prize will be a definite springboard for the My Jeweler is W brand. It's an opportunity for me to present my work to experts and professionals with undeniable know-how. Their positive or negative criticism can only help me move forward. One of my goals is also to be able to export my work around the world.

Prize won: Best apprentice in the PACA region

The M Major competition: Dedicated to Marseille-based designers benefiting from a comprehensive brand development program.