RONALD ABDALLAH

Born in London to Lebanese parents, Ronald Abdallah attended the Fashion Marketing and Design Institute in Los Angeles. In 1998, he enrolled at Esmod in Beirut, before moving on to London's prestigious Central Saint Martins College of Arts and Design. In 2004, he joined Rabih Kayrouz's fashion house and, three years later, created his own label: House of Ronald. In May 2011, he opened his first boutique in Beirut.

"I've traveled a lot in my life, living in Los Angeles, Lagos, London, Paris and now Beirut. I've forged my style by drawing on all the regions I've crossed and the people I've met there. I love the Mediterranean, I love creating for the women of the Mediterranean basin. My vision is contemporary, not flirting with tradition, but with modernity. I idealize women's bodies and beauty. My one-year experience in Marseille helped me to better define what I wanted to do and, thanks to the Who's Next show last January, to make new business contacts. The high standards I set led me to go even further in my graphic research and printing. Designing means not compromising with your style and identity. You can't deviate from it, but you have to dig deeper and develop it with each collection.